Our Company

NAZZ INC. 

ALBERT AND NAZLY BEGAN THEIR ADVENTURE FROM THEIR VERY OWN HOME GARAGE AS SMALL TIME DISTRIBUTORS IN RIVERSIDE COUNTY OF DIFFERENT PRODUCT BRANDS IN 2014.  

THEY BEGAN BY SERVING PRIVATELY OWN SALONS AND INDEPENDENT STYLISTS OFFERING THEM PRODUCTS THEY MAY RETAIL AT THEIR STATIONS. THE PRIORITY WAS TO OFFER EDUCATION ON PRODUCT USE AND COMPOSITION TO HELP DRIVE SALES. IT IS THIS WAY THAT THEY ESTABLISHED A STRONG REPUTATION AND MEANINGFUL RELATIONSHIPS WITH THEIR CUSTOMERS.  

IN 2015 THEY WERE ABLE TO MOVE OVER TO A SMALL WAREHOUSE AS THEIR BUSINESS GREW LITTLE BY LITTLE. AS THEY GREW, THEY WERE ABLE TO EXPAND TO OTHER TERRITORIES SUCH AS LA COUNTY. BY THIS TIME THEY WERE SERVING ABOUT 300 BEAUTY SALONS IN RIVERSIDE AND LA COUNTY COMBINED. 

CUSTOMER’S SOON ENCOURAGED THEM TO START THEIR SELLING THEIR OWN PRODUCTS. THIS SPARKED AN IDEA IN ALBERT’S MIND AND GOT THE WHEELS TURNING INTO CREATING A HIGH QUALITY PRODUCT AT A COMPETITIVE PRICE. THEY THEN STARTED MANUFACTURING THEIR OWN BRAND. 

2 YEARS OF HARD WORK CAME INTO PLAY. THEY BEGAN TO LEARN AND INVESTIGATE WHAT COMPONENTS THEY WOULD UTILIZE THAT WOULD BENEFIT THEIR CLIENTS. IT DIDN’T COME EASY. THEY KNOCKED ON MANY DOORS AND SEARCHED FOR A LABORATORY THAT WOULD EXECUTE THEIR IDEAS. THERE WAS A STRUGGLE WHEN TRYING TO TRADEMARK A BRAND AND HAD TWO FAILED ATTEMPTS. PATIENCE AND PERSEVERANCE FINALLY BECAME FRUITFUL AND THEY WERE ABLE TO LAUNCH NAZZ HAIR PRODUCTS.